Isabella AICE Media: A look through a lens

 MUSIC VIDEO PROGRESS -------------------------------------------------------------------------------------------------------------------- This week, our group focused on planning out one of the main scenes for our music video, the  cafeteria scene . In this clip, the main character walks into the lunchroom and sees her old friends talking and laughing together, but they're clearly avoiding her. It's a simple moment, but it shows a big emotional shift in their friendship, which connects perfectly to the lyrics of "TV" by Billie Eilish. -------------------------------------------------------------------------------------------------------------------- For mise-en-scene , we decided to use a realistic school cafeteria setting since it fits the story. We want to make sure the lighting feels bright and normal at first, but a little washed out to match the lonely mood of the main character. The friends will be sitting close together, and she'll be standing a bit apart,...

MUSIC VIDEO! -------------------------------------------------------------------------------------------------------------------- For our music video project, we decided to do "TV" by Billie Eilish . We chose this song because it's really emotional and talks about growing apart from people you care about. The lyrics and slow tone fit perfectly with the story we want to talk about friendship changing over time. -------------------------------------------------------------------------------------------------------------------- Our idea starts with three girls sitting together watching TV. They're laughing and having fun, and it feels like a close friendship moment. Then the TV suddenly goes to static , and that's when the video shifts to show how their friendship starts to fall apart. One of the girls falls in love, and that slowly creates distance between her and the others. The rest of the video will go back and forth between good memories and the moments that ca...

 WHAT I'VE BEEN UP TO IN THE MONTH OF SEPTEMBER! --------------------------------------------------------------------------------------------------------------------   BRAINROT  I've consumed a LOT of TikTok's including those strangely addictive Chinese kid/bunny/frog edits. This month, I realized my For You Page has been fully taken over by the "kid with the bunny and frog" TikTok's. At first, I thought they were just goofy little clips with cute animals... but after what we learned in class, I can see how technical techniques are being used to hook me. For example, the videos use rapid editing and jump cuts to keep attention before I even think about scrolling away. The bright color saturation of the frog, bunny, and kid's outfits make the clips pop visually (almost like a cartoon). The producers (or whoever is editing these) also use upbeat non-diegetic music that doesn't always match the video, which creates humor through contrast. It's ba...